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  1. UX Strategy Kit
  2. Methods
  3. Brainstorming
beginnerideatewarm-up
BrainstormingGet familiar with a topic and quickly generate a lot of ideas.
10 – 30 min2 – 8 Participantsworkshopsolocreative
+3
Summary

This very basic Brainstorming exercise can be used to warm up at the beginning of a workshop and to build a very broad foundation of ideas on which can then be built on. You will come up with a lot of topics in a short period of time and sort these topics into groups. To generate more ideas, the same problem can be viewed from different perspectives, e.g. different roles, ages, or eras.

Step-by-step
  1. Announce a specific topic that all participants have a certain amount of knowledge about. Give users or user groups five minutes to write down as many ideas on post-it’s as possible. Repeat if necessary with other perspectives. Remember the post-it rules and keep everything clean and readable.
  2. Let your users group the post-it’s thematically and name the groups with headlines on separate post-it’s. It is allowed to constructively criticise at this point and to suggest other group constellations. At the end of this exercise, you could use the groups or post-it's that are very important for further investigation.
What you need
  • Post-it's
  • Pens
External resources
  • Creative thinking
    by TEDx Talks
Do you have a question?
These methods might seem simple, but applying them in a real project is another story. We’re there to help. If you have any questions, do not hesitate to get in touch with us at the User Experience Strategy & Design team.
Ask Away!
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